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Put Your Message on a Mission
Welcome
Welcome to Put Your Message on a Mission | Video (3:45)
Branding
Lecture 1 | Video | The Importance of WHY - The Best Branding is to be More You (5:03)
Homework | Testimonial Request Exercise
Lecture 2 | Handout | Marketing Definitions
Homework | Writing a Killer Purpose Statement
Lecture 3 | Video | Distilling Your Content - Clarity is KING (12:27)
Lecture 4 | Video | Content - Social Media (24:07)
Homework | Understanding Your Content Build
Lecture 5 | Video | Storytelling - Lean In to Your Remarkability (6:14)
Homework | Write Your Remarkable Bio
Lecture 6 | Video | Visual Cues - Bringing Your Why & Pillars to Life (9:01)
Homework | Visual Cues Worksheet
Lecture 7 | Video | The Power in Points of Contact (5:19)
Homework | Points of Contact Analysis
Marketing
Lecture 1 | Video | Best Practices - Keep Your Eye on Your Why (1:37)
Lecture 2 | Video | Best Practices - The Power of Repurposing (2:34)
Lecture 3 | Handout | Virtual Grab Bag
Homework | Complete Your Content Build
Lecture 4 | Video | Best Practices - Understanding Content (3:52)
Lecture 5 | Video | Best Practices - Make Some Noise (1:53)
Homework | Complete Your Marketing Schedule
Lecture 6 | Video | Best Practices - Social Currency (3:10)
Lecture 7 | Video | Best Practices - The Art of Leverage (3:09)
Homework | Deal & Partner Overview/Hot 20 LIST
Lecture 8 | Handout | Best Practices - Must Haves for Event Marketing
Lecture 9 | Handout | Best Practices - Tips to Grow Your Following In Person
Lecture 10 | Handout | Best Practices - Top 10 Tips to Grow Your Following On Line
Bonus
Put Your Message on a Mission eBook
Lecture 6 | Video | Visual Cues - Bringing Your Why & Pillars to Life
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